Computer Vision · Search
Brand-Intelligent Asset Management
Analyzes every image through the lens of a brand's visual identity, scores brand fit, and makes thousands of assets semantically searchable in seconds.
1000sassets searchable in seconds
AI Built for Production
Big ideas.
Deep tunnels.
We build AI systems for businesses that need leverage, not headcount. Not slide decks. Not pilots that die in a folder. Working software — built fast, shipped to production, running while you sleep.
Always watchingAlways buildingNever asleep at the burrow
Why Prairie Dogs
Prairie dogs are the most underrated engineers in nature. They build vast underground networks. They post sentinels — always watching, always communicating. Their alarm calls encode what is coming, how big it is, and how fast it is moving. That is what good AI software does.
01
Vast underground networks, dedicated chambers
Invisible infrastructure that stores, sorts, and scales
02
Sentinels posted above ground, always watching
Systems on watch around the clock, instrumented everywhere
03
Alarm calls encoding what, how big, how fast
Signals that tell you exactly what matters, the moment it matters
What We Do
Small surface,
deep tunnels.
01
Leverage, not headcount
One well-built system replaces a hiring plan. We build software that multiplies the people you already have — handling the coordination, qualification, and monitoring work that was eating someone's week.
02
Production, not pilots
No slide decks. No proofs-of-concept that die in a folder. Everything we ship runs on real workloads today. If it doesn't survive contact with real users, it doesn't count.
03
Battle tested
We instrument everything, ship fast, and let real usage decide what gets built next. The system improves while you sleep — we don't.
Our products look simple because the complexity lives underground: vector search, multi-agent pipelines, automated testing swarms, and lifecycle automation that runs without babysitting.
Step Into the Burrow
Built. Shipped.
Running today.
Twelve production systems. Every one battle tested on real workloads — not demos, not decks.
Agentic Monitoring
SMS Campaign Intelligence
Autonomously monitors brand messaging programs, flagging strategic shifts and competitive moves.
300+brand programs watched
Voice AI
Voice-Driven Sales Training
Live AI buyer personas, real-time conversation drills, and a 5-dimension scoring engine.
5scoring dimensions
Multi-Agent Pipeline
B2B Sales Automation Platform
A multi-tenant 4-agent pipeline running from fit scoring and enrichment through personalized outbound delivery.
4agents per pipeline
Video Intelligence
Sports Film, Distilled
Processes hours of raw game footage into tagged, searchable clips — surfacing the moments coaches and scouts actually need.
Generative Pipeline
Programmatic Content Engine
Content calendar to finished social video — storyboard, image generation, animation, final composition.
Forensics
Ad Fraud Detection
Scanned 157 ads and confirmed 11 fraud operations, including shared backend infrastructure.
11fraud ops confirmed
NLP · Risk
Sentiment Monitoring for Law Firms
Classifies conversation across five platforms through a 3-tier AI pipeline with weekly crisis reporting.
Orchestration
Multi-Agent Content System
A 27-file orchestrated workflow replacing a strategist, researcher, writer, and social media manager.
4→1roles replaced by one system
Business Development
Intelligence Dossiers
Dossier and pitch playbook generation for high-stakes business development.
Agentic OS
A CEO's Operating System, in Slack
A complete agentic operating system for a chief executive — run entirely through Slack.
Real Estate AI
AI Transaction Coordinator
Handles the full coordination layer of a real estate office — pre-listing workflows, offer management, vendor scheduling, and A2P SMS client communication.
How We Work
01
Dig
We start underground — your data, your workflows, the real shape of the problem. One to two weeks to a working spike, not a discovery deck.
02
Ship
Production from week one. Real workloads, real users, real feedback loops. We instrument everything so nothing fails silently.
03
Watch
Sentinels stay posted. Usage decides what gets built next. The system improves while you sleep — we don't.
Always watchingAlways buildingNever asleep at the burrowAlways watchingAlways buildingNever asleep at the burrow
Who Builds This
Built by someone
who's been in the room.
15+ years in enterprise sales across adtech and martech before any of this. Sold complex technical products to non-technical buyers at the director, VP, and C-level. Managed seven-figure portfolios. Led cross-functional teams spanning product, engineering, and client success.
I've sat in the room when the pitch falls apart because the person presenting can't connect the technology to the business problem. That background shapes everything I build: if the person using it can't understand the value in the first 30 seconds, it's not done yet.
Matt Cronin
Founder, Prairie Dog Labs · Tampa, FL
15+ Years Enterprise Sales10+ Production AI SystemsMBA · Fox School of BusinessLicensed FL Real Estate Agent
"Every system I build is designed to solve a real, measurable problem for real users — not to demonstrate technical sophistication for its own sake."
Start a Project
Tell us what's
eating your team's time.
Whether you're running a real estate office, a law firm, a growing sales team, or any operation where people are doing work that software should handle — tell us about it. We'll tell you honestly whether AI is the answer.
Prefer email? matt@pdlabs.xyz
Prefer to talk? Book 20 minutes.
